(Source: <http://10steps.sg/wp-content/uploads/article99/17-my-assault.jpg>)
This Nike ad seems like a good example of implied motion in product design because the viewer makes the assumption that this person where Nike sneakers is skating in mid air despite this being a still image. It sends the idea to viewers that Nike is an athletic brand which may also allow people to do stunts like skateboarding in midair by using their products. This could also be an example of stroboscopic movement as it appears as though this skateboarder is moving but is not. Looking carefully there is clear ground so it can be implied that this skateboarder may be very high in the air. This ad image works because of the position of the skateboard takes up the top half of the picture and appears to be at an angle making it seem like he is skating in midair and the position of his hand may imply he is attempting something from the position. The "Just Do It" motto helps make the ad makes viewers feel more active like Nike will help make better athletes.
(source: <http://www.adverbox.com/media/campaigns/2006/12/nike0.jpg>)
This next Nike ad is another example of implied motion in design and probably stroboscopic motion since it is probably not moving, just appears that way. Viewers looking at this ad may think that the shoe has moved at a high speed or can which may indicate messages like Nike shoes are fast. The white streak gives viewers the idea that this shoe moves very fast, maybe even on its own despite being a shoe. Doing something like adding streaks or afterimages is a good use of design to create implied motion. The shoe is in the middle of the image with no appearance of ground which may imply the shoe is actually flying. Maybe the idea of the implied motion image is something like "Nike sneakers, so fast you'll fly."
Thursday, November 17, 2011
Thursday, November 10, 2011
Dimension/Depth/Space/Scale-animation design
I am a product development and design major with a professional interest in animation, so I thought this image from the film The Incredibles might be a good example of 3D animation technology and depth perception.
(soure: <http://freewallpaperspot.com/wallpapers/the-incredibles-wallpaper-4.jpg>)
(soure: <http://freewallpaperspot.com/wallpapers/the-incredibles-wallpaper-4.jpg>)
Even though this is clearly a CG animated picture is still appears to have a 3D perspective. This image uses lighting and shading especially on the 4 characters as parts of them like their gloves, torsos, and hair have reflective surfaces and shadows. The ground shows that they are all casting shadows too. The background shows many trees and plants that also have shading but also have consistently similar sizes, relative sizes and a lot of overlapping. Many trees appears to be in front of each other so they appear to be overlapping. There is also the presence of gradient texture, some trees the appear closer have much more detailed textured surfaces but the more distant the tree appear the those elements appear smaller. Even though the characters in front of the trees are probably smaller than the background trees, they appear to have a larger height-relative height. The Incredibles appear larger than the trees because those trees are farther back and lower in the field of vision than the Incredibles. This movie is a great example of my interest in animation and the 3D perspective image created by computers today.
Thursday, November 3, 2011
Tone and color
Tone: The Simpsons 20th anniversary logo uses tone of the bold black letters draws the viewer's attention onto the logo itself despite the strong yellow background. The tone does not include any white removing negative space and helps highlight the shapes outlines of the words and numbers. The tone brings out the shapes of the black wording visuals instantly clear and also helps to really outline the picture inside the 20, Homer Simpson strangling Bart Simpson, making an inconic logo to help advertise the celebration of 20 years.
Color: The color yellow is signature to The Simpsons design style since most characters are depicted in yellow. Black is the color of the words probably because that would be most visible while using a yellow background. Yellow fills the shapes of Homer and Bart while serving to deliver a sort of signature to the art since yellow is the show's primary color for character designs. The color works well with the tone and shapes, making the black letters stand out more exposing its boldness and highlighting the shape outlines.
Thursday, October 27, 2011
The Basic Elements- Animation
Tone (Fullmetal Alchemist): There is sense of danger and evil in this screenshot as dark toned shadow creature surrounds most of the space while only a small amount of light is present around the grey armored victim. The tone works to convey evil and darkness making it clear the shadow like being with numerous eyes is a monster or an antagonist. This is done with an absence of light, dark borders, and the position of the characters. The image has very little light and is dominated by dark black borders enveloping most space while the grey character space composed of gray and some light to help highlight him. Tone helps the viewer's get a clear idea of what is going on in the image as dark tones dominate the space of the image and appears to be consuming everything including the small portion of light. Using tone the audience has a clear visual of a seemingly evil being about to consume light/good. Evil triumphs over good in this case.
Movement (K-On): Coneys multiple moments(the character's limb appearing in different spaces like movement) in the time of a single frame making a character appear as though they are crawling quickly on the floor. Movement in the image serves to make a static character appear like they are in motion like they are alive or animated. The character is actually still but by having he limbs drawn in different poses, shapes, lengths, etc. in one drawing gives the audience the idea she is a live person moving or to be specific crawling on the floor headed forward.
Movement (K-On): Coneys multiple moments(the character's limb appearing in different spaces like movement) in the time of a single frame making a character appear as though they are crawling quickly on the floor. Movement in the image serves to make a static character appear like they are in motion like they are alive or animated. The character is actually still but by having he limbs drawn in different poses, shapes, lengths, etc. in one drawing gives the audience the idea she is a live person moving or to be specific crawling on the floor headed forward.
Line (Casshern Sins): The bold lines active in this image serve to help bring out other elements in the character like texture, shape, color, etc.. Naturally the line make up the structure of the drawing, but there are many different directions and boldness of lines to draw the audience's attention/eyes. Ringo (the girl) has many bold and curvy lines that work to focus her face giving a clear outlining of its structure. Also using curved face and wavy lined hair helps to convey Ringo's feminine features. Ringo's lines serve to outline her structure while distinguishing her other visual features.
Thursday, October 20, 2011
Visual Thinking Exercise
The left one is my visual puzzle and the one on the right was my friend's. I used lines to mark snakes on my puzzle and tried filling in lines to complete the connection of the snakes. My friend numbered each snake and connected each whole snake to connect them from beginning to end. I picked the green as the shortest because it looked like there were less lines connected to me. My friend picked the red one as the shortest, he figured this out by connecting curves of each snake and found out the red one was correct. So the goal was to find which snake pattern was shortest using pattern seeking techniques like filling in, finding, matching, categorizing, completion, etc. I think I only really used filling in and categorization while my friend used most of the pattern seeking techniques which led him to the correct conclusion.
The puzzle on the left is my friends and the one on the right is mine. Neither of us got the right number of triangles (20), but I managed to get 19. I think my friend has better visual memory than me because I felt I had trouble with the snakes puzzle but this one was much simpler for me. I think also I did not have to use matching and categorizing as much for this one either since all the shapes in the puzzle are triangular. This puzzle was just a matter of finding all triangles which was easier for me since this one relied more counting. My friend did not seem to use filling-in patterns which is probably why he missed seeing many of the larger triangles. I however did use the filling-in visual and managed to get most of them, except one which I may have simply overlooked. It was interesting to see how my friend and I did the same puzzles yet yielded different results because of out differences in visual thinking and observation abilities.
Thursday, October 13, 2011
Visual Perception 2-Feature Hierarchy
Adventure Time With and Jake Title Card
created by Pendleton Ward
I have a product development concentration and am interested in designing for animation or a related field. I felt this related to the topic of feature hierarchy as this title is like a cover for the show with lots of colors to draw the eyes. The show's title is in bold red letters and has a sword sticking through it giving instant audience attention focused on the name. First the name is written out in red big font letters with a sword with a gleaming appearance adding a sense of 3D to make the title pop out more. Also, Fin (the human boy in blue clothes) and Jake (the dog) are right underneath the creator's credit and despite their size they manage to visually stand out because of their bright colors in a dark background. What stands out the most in this title cards have bright colors which stands above size or shape in terms of visual hierarchy. Although the show's title also pops out more as opposed to the two characters below may also be because it is in such large font and it has its own space that allow clear focus on it. Overall I felt this was a good example of my interests and the class topic.
Thursday, October 6, 2011
Top Down Visualizing Processing
This image is a fan art rendering of the animated show "South Park" that seemed like a good example of top down visual processing. The image is rendered in a very different art style than the show itself and its goal is to display various South Park characters in this form. Another goal is that this image acts as fan tribute for all sorts of characters, even obscure ones. Finding certain characters in this art style may be difficult due to the vast difference of the show's actual cheap appearance to this much more visually appealing drawing of the show. Aside from having various character, the image has everyone in different clothing and are in different poses. A viewer's eye might be instantly drawn to the top where there are 4 enlarged characters and a bright light. There is so much going on with all the characters, yet there is a certain order. The goal is really a visual tribute to the shows, the artist showing off their fandom for the series in an manga style while clearly putting the show's logo to avoid confusion. First time looker's eyes might move all over the picture and try to recognize their favorite characters in mange style.
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